I've been getting requests from D2C founders to write about their fights with Zepto. Some of them are even at the verge of going legal. Here's an interesting case in the episode of Zepto vs. Brands.

For a long time, tech leaders of the world sidestepped the impending AI-led job loss crisis and said, "AI will create new jobs". Mr. Musk is different. Read on.

Zepto is claiming that they'd be profitable by FY29. But interestingly, this is not the first time they're making such a claim. Here's a short history of the company's previous claims on incoming profitability (and the eventual truth).

I've always found Ather deeply inspiring. The way those founders have built the company is personification of the classic "brick by brick" story. But tripling of its market value in less than 11 months? That's the result of something else. Read on.

Dhurandhar is leading to geopolitical and cultural debates while Bollywood always stuck to "leave your brains at home". What's the future? Read on.

"The Uncool" by Mr. Cameron Crowe. A book review, and proof that autobiographies are the best books there are, and can be. Read on.